Paperclip Pvt. Ltd.
Tri-fold corporate brochure for a production company
A tri-fold brochure for Paperclip Pvt. Ltd., a house of film, music and commercials. The layout splits into three: the corporate identity, Paperclip Production (video production, storyboarding) and Paperclip Studio (audio recording, film sound), balancing dense service copy against stills that do the arguing.
The brief
A production house needed one printed piece that explains two arms of the business without reading like a price list.
Panel structure
Three panels, three jobs. Service lists hang off hairline stems so the eye can skip them; each panel opens with a still rather than a heading.
The wider system
The same dark ground and single bright accent runs through the feature poster, the soundtrack cover, session announcements and festival greetings — Devanagari leading, Latin following at a smaller size.
Outcome
A print piece that holds up next to the studio's screen work, and a system the team can extend to the next release on their own.